Technical SITE AUDITS

We don't just take a quick glance - we dive deep into your website's architecture. That means looking at site structure, internal links, code quality and a whole lot more. We'll flag anything that might be holding you back - like broken links, slow-loading scripts, duplicate content or messy redirects - and then give you clear, practical steps to tackle the biggest issues first.

Getting your site noticed (crawlability & indexing)

Getting ranked starts with getting found. We help search engines discover and index your key pages by optimising files like robots.txt and your XML sitemap, so no important content gets left behind. We also help you manage your site's "crawl budget" - making sure search engines use their time wisely when exploring your site.

Page speed & Core Web Vitals

Nobody likes a slow website - especially Google. We optimise your site for speed, targeting Core Web Vitals like Largest Contentful Paint (LCP), First Input Delay (FID) and Cumulative Layout Shift (CLS). This can involve anything from compressing images and streamlining code to smarter browser caching. The payoff? Happier visitors, better rankings and improved retention.

Mobile-friendliness & responsive design

With most searches happening on mobile devices these days, it's crucial your site looks and works great no matter what. We make sure your website adapts seamlessly to all screen sizes and check for issues like tap targets that are too small or content that doesn't fit.

Structured data (schema markup)

Want to stand out in search results and attract more attention? We implement structured data (schema), which helps search engines understand exactly what your pages are about and how they should be displayed. By adding schema, your content becomes eligible for rich snippets, such as star ratings, product details, or FAQs directly in search results. This not only boosts your visibility but also improves click-through rates by making your pages more engaging and informative at a glance. It’s a simple yet powerful way to gain a competitive edge and drive more traffic to your website.

Best Practices for Technical SEO

Technical SEO isn't a "set it and forget it" deal - technology and standards keep evolving and so do search engines. Here are the things we keep front and centre:



• Security: Using HTTPS to protect users and earn trust - and sometimes a bit of an SEO rankings boost.

• Canonicalisation: Making sure search engines pick the "main" version of each page, so you don't end up competing with yourself.

• Simple, logical site architecture: Keeping things organised so both people and bots can find what they need quickly.

• Smart 404s & redirects: Handling errors with a bit of finesse so visitors don't get lost or frustrated.

• Clean code: Cutting down on clutter to help browsers and bots get what they need - fast and without confusion.

• Multi-region/lang support: Setting up hreflang and other tags for businesses that serve customers all over the world.

How do we know it is working?



We don’t rely on hunches or guesswork when it comes to driving results. Instead, we leverage data, analytics, and tools like Google Search Console to track progress in real-time and understand what’s truly working. By digging into meaningful metrics such as website traffic, keyword rankings, and overall site health, we provide a transparent view of the impact our efforts are making. This allows us to identify areas of success while pinpointing aspects of your strategy that might still need a little extra attention. For instance, if a certain keyword isn’t performing as expected, we can shift our efforts to optimize it further or explore related opportunities. Our goal is to give you a clear, actionable picture of where you’re excelling and what we’ll focus on next to continue driving growth.